In recent years it has become clear that the most important topic facing brand-owners as well as the general public is that of sustainability; protection of the environment, nature and health. Governments have also recognized this and for example, the EU has reinforced its commitment to this through the introduction of the Green Deal and the Circular Economy Action Plan, which will have a significant impact upon packaging and labelling in the future.

What to expect of the third day of our annual event?

Anybody interested in the future of labelling should attend this day. From Maja Degrees-Du Lou you will hear about the proposed changes to the Packaging and Packaging Waste Directive, from Orphelie Gourdee you will hear the latest developments in the worldwide industry initiative to recycle both liners and matrix, from An Vossen the innovative digital watermarking technology which could revolutionize sorting systems in recycling as well as ultimately the use of barcodes as we know them today. We will wrap up with an exciting panel discussion with worldwide leading brand-owners discussing and debating their views on sustainability and recycling. You cannot afford to miss this session!

Make sure to register for our 5-day event from 31 May to 4 June from 14.30 - 17.30 CET via europeanlabelforum.com